|Pete Campbell (Vincent Kartheiser)|
Just how much of Mad Men's budget went toward licensing The Beatles' "Tomorrow Never Knows," which helped end "Lady Lazarus"?* As pointed out several times in the episode, getting a Beatles' song licensed is pretty much out of reach, and times haven't changed much at all in that regard. So it was interesting to see a song finally put to use.
*UPDATE: FORBES reports the total amounted to a cool quarter million dollars.
Not sure the song did anything for Don, who's playing catch up, like he did with poetry and French New Wave cinema a season prior. Funny that a song from 1937 (The Wedgewoods' "September in the Rain") could fool Don into thinking it was The Beatles. Music really is his blind spot.
Playlist: Mad Men Season 5 (so far) (Episode 5.08 listing below)
1. "September in the Rain" - The Wedgewoods
2. "Tomorrow Never Knows" - The Beatles [iTunes]
Previously: "Faraway Places" (Episode 5.06)